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CLOSING DATES
1st Quarter Approximate Run Dates: January 1 thru March 31
Signed Contract Due - November 1
Approved Creative Due - November 5
2nd Quarter Approximate Run Dates: April 1 thru June 30
Signed Contract Due - February 1
Approved Creative Due - February 5
3rd Quarter Approximate Run Dates: July 1 thru September 30
Signed Contract Due - May 1
Approved Creative Due - May 5
4th Quarter Approximate Run Dates: October 1 thru December 31
Signed Contract Due - August 1
Approved Creative Due - August 5
ARTWORK SPECIFICATIONS
PLEASE READ!!!
ATM Receipt:
- Ad sizes 2.25"W x 5.5"H and 2.25"W x 7.5"H
- Please specify all Pantone colors in Quark or imported EPS files.
- No bleed.
- One side only.
- If necessary, perforated coupon area of 2.25" x 2.25" MUST be placed at the bottom of receipt.
- Heavy ink coverage is not recommended.
- Remnant ATM receipt sizes vary - we will create multiple sizes to accommodate all ATM types.
Please design with light ink coverage. (ATM paper is thin and absorbent.) Colored or knockout type must be 12 pts or larger. Thin lines and small shapes should be produced for black plate only, due to registration and dot gain. Black areas should be black plate only (no 4-color blacks). Large black areas should be set to 85% (it will print as 100%)
All files must be compatible with Mac OS. Pre-designed layouts must be in QuarkXpress. Photography should be sent as a JPEG or TIFF. Photoshop files are acceptable. Logos should be sent in an Illustrator EPS file. Don't forget to send all fonts. (No Multiple Master or TrueType fonts, please.)
It is not reccommended that you build full ads in Photoshop: we cannot guarantee that type will not print legibly.
We also can not guaranty to match PMS colors with a bitmapped image.
We cannot produce Illustrator EPS with placed images imported into Quark or PDFs imported into Quark. This is because our final press sheet has a lot of artwork ganged up; too much complex information causes the RIP crash.
Please include PMS colors. We will try to match as closely as possible on press. Please include a proof!
Remember the elements that you need for a successful promotion:
- Headline
- Body Copy
- Disclaimer Copy
- Tracking Code
- Logo
- Photography or illustration
- Expiration Date (at least 30 days after end of promotion)
Pre-designed creative will be considered approved as is.
NOTE: Your ad will print off center on the receipt. This is
because nothing can print in the vertical band that the electronic
eye reads inside the ATM. The electronic eye finds a small "sense
mark" (a rectangle of black ink) that designates where to
cut the receipt from the large roll of paper. Bank information
may also appear on the back of the receipt.
Statement Insert/Teller Handout:
- 3.5"W x 7.5"H (4-color process)
- One side only
- Bleed available
- No mail-back pieces allowed
Artwork should be sent via e-mail to andrea@sagpromo.com
AND scott@sagpromo.com
or sent overnight on a CD/disk to:
Attn: Melinda Swarts
Strategic Alliance Group
1849 Peeler Rd, Ste A
Atlanta, GA 30338
770-671-0404
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